Employment & EducationSOLAR Resource Guide

Small Business & Entrepreneurship Guide

A practical, stigma-aware roadmap for registrants and families to overcome employment barriers through self-employment, freelancing, and entrepreneurship — with clear steps, safety notes, and real-world tactics.

What’s inside

  1. Introduction: Why Entrepreneurship Matters
  2. Starting Point: Where You Are Now
  3. Probation, Parole, & Supervision Considerations
  4. Choosing a Business Path (with Guardrails)
  5. Overcoming Barriers
  6. Funding & Capital Strategies
  7. Step-by-Step Getting Started
  8. Education & Skill-Building
  9. Building Customers & Marketing
  10. Scaling Up & Hiring Help
  11. Legal & Compliance Basics
  12. Conclusion, Final Checklist & Sources
1

Introduction: Why Entrepreneurship Matters

For people with a record — especially those with a sex offense background or registry obligations — traditional employment can feel like a brick wall. Entrepreneurship doesn’t erase stigma, but it gives you a way around it: you create your own opportunities and set your own standard of professionalism and reliability.

You don’t need perfection to begin: no fancy logo, no 20-page plan, no viral website. Action beats perfection. And your idea doesn’t have to be unique — proven markets are safer places to start. Your edge is reliability, quality, and consistency over time.

  • Real-world examples: a $60 mower turned into a landscaping company; handmade goods scaled through local referrals; a phone-repair skill became a paid booth at a flea market.
  • What this guide does: gives you the “how” — set up, funding, first customers, compliance, growth, and safety.
2

Starting Point: Where You Are Now

Start with your skills, interests, resources, and limits. Most small businesses begin with something simple you can already do. Big ideas exist (and that’s great), but they’re the exception — don’t wait on them to start.

Quick self-inventory

  • List 3 things you’re good at (including everyday skills like reliability or fixing things).
  • List 3 things you enjoy (you don’t have to “love” it, but it helps).
  • Ask one trusted person what they’d pay you to do.

Factor in your reality

  • Location restrictions: avoid ideas that place you at schools/parks/events.
  • Curfew/travel limits: focus on home-based or local businesses.
  • Internet/device limits: consider offline services until you have approval.
  • Reporting: record income and keep your PO informed where required.
Mini-Story: Starting with Almost Nothing
A registrant borrowed a push mower, landed neighbors as clients, reinvested, and eventually ran multiple crews, expanding into maintenance and design. Start small, iterate, grow.
3

Probation, Parole, & Supervision Considerations

Treat compliance as part of your business plan. Employment must be lawful and approved; device and internet use may be monitored or limited. Design your early business around your conditions, then expand as restrictions ease.

  • Curfews: operate in daytime windows.
  • Travel limits: serve local customers only.
  • Internet/device limits: request specific, monitored tools if needed; start offline if not permitted.
  • Disclosure rules: prepare simple records and report self-employment if required.
Special Focus: Internet & Smart Device Restrictions

Work with your PO proactively: request specific approvals (email invoicing, marketplace listings) and accept monitoring if needed. If conditions are unworkable, consider a modification request (link this to your SOLAR appeals guide in your site).

Offline alternatives: flyers, business cards, local radio/newsletters, chamber events, and partnerships where a trusted person runs your online profile.

Start now, go online later: prove the service offline; add digital tools step by step as conditions permit.

Mini-Story: Building Inside the Lines
Daytime office cleaning within a single county, documented with receipts for the PO, grew into steady contracts — fully compliant and approved.
4

Choosing a Business Path (with Guardrails)

Green-light (practical & proven)

  • Trades/repair: appliance repair, handyman tasks, small construction, auto detailing.
  • Cleaning & maintenance: residential/commercial cleaning, pressure washing.
  • Hauling & delivery: junk removal, moving help (within travel limits).
  • Resale: flips via flea markets, Facebook Marketplace, local classifieds.
  • Digital/creative (if approved): graphic design, copywriting, technical writing, digital products.

Yellow-light (check first)

  • Transportation platforms (often background-check gated).
  • Food services (permits/inspections).
  • Online marketplaces/freelance platforms (require device approval).

Red-light (not viable for registrants)

  • Childcare/youth services; tutoring minors.
  • Healthcare/security licensure paths commonly barred.
  • Any site-based business sited near schools/parks where restricted.
Mini-Story: Designing a Business from a Laptop
With PO-approved, monitored device access, a registrant used free tools to start logo/flyer gigs, then expanded into technical writing and digital marketing support. Low cash, high persistence.
5

Overcoming Barriers

Stigma, trust, and involuntary disclosure

  • Neutral branding: use a service-focused name; avoid personal identifiers.
  • Respond professionally: never debate your past online; keep replies brief and service-focused.
  • Flood with positives: ask happy customers for reviews; rely on referrals to drown out hostility.
  • Safety: use a business number (Google Voice), PO box/UPS box, and avoid sharing personal details.

Licensing restrictions

Start in fields that don’t require licensing; if blocked, pivot to adjacent services with fewer restrictions.

Access to capital

  • Start small and reinvest.
  • Use CDFIs and SBA microloans where eligible.
  • Avoid predatory “fast cash” offers.

Tech limits

Request monitored access or partner with a trusted person; otherwise lean on offline tactics until approval.

Mini-Story: From Rejection to Reputation
After ad-agency rejections, a registrant built a copywriting client base through a friend’s referral, then more referrals. When a hostile comment appeared online, loyal clients stayed because the work was strong and reliable.
6

Funding & Capital Strategies

1) Seed Money Fast: Bootstrapping Tactics

  • Pre-sell & deposits: offer a small bundle, collect 50% up front, buy only needed materials.
  • Anchor customer: pitch one local business for recurring service with modest prepay discount.
  • Micro-flips: clean/repair/resell fast-moving items over a weekend for starter cash.
  • Rent/borrow: tools for first 1–3 jobs; include rental cost in price.
  • Partner/share: split revenue with someone who owns the key asset until you can buy your own.
  • Community micro-funding: workforce boards, reentry nonprofits, churches/civic mini-grants.
  • Service-for-referrals: trade one low-cost job for three named referrals — in writing.
Do this this week
  • Set a target: “I need $250 by Sunday.”
  • Pick two tactics above (e.g., pre-sell + micro-flip).
  • Collect deposits via Cash App/Venmo/PayPal Business and screenshot confirmations.
  • Buy only job-critical materials; fulfill fast; reinvest into your core tool or 25 yard signs.

2) Crowdfunding & Community Support

Keep it small and direct; share with supportive circles first to limit stigma blowback.

3) Microloans & CDFIs

  • SBA Microloans: up to $50k via nonprofit intermediaries.
  • CDFIs: mission-driven lenders; many pair capital with coaching/credit-build.

4) SBA Lender Match

Quick questionnaire; lenders contact you. Even a “no” teaches what to fix for next time.

5) Modern banking & payments

  • Neobanks: Chime/Current for simple accounts.
  • Payments: Cash App Business, Venmo Business, PayPal, and Square readers.
  • Keep business funds separate from day one.

6) Avoid predatory loans

Watch for upfront fees, pressure tactics, and “guaranteed approval.” If it sounds too good to be true — skip it.

Mini-Story: Borrowed Tools → Real Contracts
A mobile detailing idea launched with borrowed supplies. Profits were reinvested, then a small CDFI loan funded a used van. Steady dealer contracts followed.
7

Step-by-Step Getting Started

1) Choose a business name

  • Simple, professional, neutral (“Brightline Cleaning”).
  • Search state registry + Google + social platforms for conflicts.

2) Register (if needed) & get EIN

Many start as sole proprietors; consider LLC for liability at any time. Get your free EIN from IRS online.

3) Open a business account

Use Cash App/PayPal/Venmo Business to start; upgrade to credit-union/CDFI checking soon. Save every receipt.

4) Price your first service

Materials + labor + margin. Research local comps; don’t undersell yourself.

5) Find your first customer

  • Offline: 25–50 flyers, bulletin boards, shop windows, churches, barber shops.
  • Online (if approved): Marketplace, Craigslist, Nextdoor, and a simple one-page site.

6) Deliver & document

Show up on time. Get before/after photos (permission). Ask for a testimonial. Save proof of payment.

7) Reinvest & repeat

Commit a % of profit (e.g., 50%) to upgrades/marketing. Momentum beats perfection.

Mini-Story: First Dollar → First Client Base
$50 flyer design for a food truck led to a menu job, then five recurring clients in three months — built on a laptop, free tools, and referrals.
8

Education & Skill-Building: Free / Low-Cost

In 2025, world-class training is often free. One hour a week compounds fast — pick one course and one local mentor and apply one new tactic each week.

Online programs (free/low-cost)

  • GoDaddy × The Last Mile (Empower): website, email, branding, SEO, mentorship (justice-impacted focus).
  • SBA Learning Platform: planning, launching, funding, managing.
  • MOBI (Santa Clara Univ.): self-paced entrepreneur certificates.
  • UCEDC “Second Chance”: virtual program with mentorship.
  • First Step Alliance: entrepreneurship + legal/money/banking support.
  • Google Grow Your Business: digital marketing & AI tools.
  • Harvard Online (free courses) & Alison (certificates).

Offline routes

  • SCORE mentorship: free 1:1 advisors; accountability.
  • SBDCs: local coaching, workshops, market data.
  • Trade apprenticeships/union programs (learn skills, then apply in adjacent services if licensure is blocked).
  • Community colleges with reentry partnerships; libraries & maker spaces.
Pro Tip
Choose one online course + one local resource and stick with both for 90 days. Skills + network beat algorithms.
9

Building Customers & Marketing

Grow on two tracks: offline/local presence plus online/digital when allowed. Consistency wins.

Start with your inner circle

  • Text 3–5 trusted people a one-sentence pitch with price and availability.
  • Offer a founding-customer deal; ask explicitly for referrals.

Low-cost local marketing

  • 50 flyers, business cards, yard signs with QR codes.
  • Community boards, church bulletins, local shopper papers.
  • Attend one community event/trade show this month.

Word-of-mouth systems

  • Referral bonus ($20 off or free add-on).
  • Keep a simple referral log; follow up by text.

Digital (if approved)

  • Google Business Profile; Nextdoor; Marketplace.
  • One-page site (Wix/GoDaddy/Google Sites). Canva for graphics.
  • Optional $25 boosted post to test demand.

Handling stigma online

  • Don’t argue online. Keep replies short and service-focused.
  • Ask satisfied clients for reviews to outweigh hostility.
  • Use Google Alerts for your business name; escalate harassment to your PO/attorney if needed.
Mini-Story: Flyers → Local Brand
Flyers brought the first three clients; referrals brought the next ten. With PO-approved Google profile, the business now mixes repeat work and steady inbound requests.
10

Scaling Up & Hiring Help

Level 1 → Steady Solo

  • Upgrade tools/systems; separate finances; consider an LLC early for liability protection.
  • Document customers, receipts, testimonials.

Level 2 → Small Team

  • Helpers/contractors per job; partnerships; family admin help.
  • Use a business number (Google Voice). Try Jobber/HoneyBook for scheduling & invoices.
  • Check supervision rules before hiring.

Level 3 → Structured Growth

  • Entity formalization (LLC or S-Corp), general liability insurance, bonding if needed.
  • Standardize processes: quotes, checklists, training.
  • Expand marketing: SEO, simple ads, local partnerships.
Mini-Story: Freelancer → Micro-Agency
Overflow work led a designer to hire per-project contractors, then form an LLC, add insurance, and run a reliable micro-agency with three regular collaborators.
11

Legal & Compliance Basics for Entrepreneurs

Contracts

Always get scope, price, and timing in writing (even a signed page or text thread). It prevents disputes.

Taxes

Report income (often Schedule C). Move 25–30% of profit into a tax savings bucket each time you’re paid.

Business structure

Sole prop is simplest; LLC adds liability protection and is valid even for single-owner startups.

Insurance

General liability, bonding (if required), and business auto if you use a vehicle.

Recordkeeping

Wave/QuickBooks/spreadsheets + cloud backups. Good records help with taxes and PO reporting.

Supervision compliance

Stay transparent with your PO. Get approvals before adding online sales or travel; document income sources.

Mini-Story: A Quick Save with Contracts
A simple 1-page agreement + before/after photos secured full payment in a dispute — and a repeat client later.
12

Conclusion: Building a Future with Purpose

Entrepreneurship for registrants and families is about more than money — it’s stability, dignity, and momentum. Every invoice and referral chips away at stigma. At SOLAR, we believe your future isn’t defined by your past: with clear steps, safe guardrails, and persistent action, you can build something real and lasting.

Your business may never make headlines. It doesn’t have to. If it feeds your family, gives you purpose, and proves your value to yourself and your community, it’s already a success. Keep going.

✅ Final Checklist

📚 Guide Sources & Recommended Resources